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In the advent of e-commerce and new technologies, the in-store retail ‘experience’ is becoming an integral part of the success of a brand. Visual merchandising and store design are more important than ever, as stores seek new and creative solutions to icrease footfall in-shop.

MAPIC provides a super opportunity for design companies to network and expand their portfolio.

We caught a moment with Davide Padoa, Chief Executive Officer of Design International to discuss their presence at MAPIC last year…

 

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About Author

Johannah Cantwell

Social Media Manager for all MIPIM and MAPIC real estate events worldwide.

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