Arese Shopping City: Where Retailtainment Takes Place

The development is built on two levels and includes a street level parking area, representing a total investment of about 250 million euros.

This commercial structure, promoted by Tea SpA, Finiper group, aims to become the biggest in Italy: a complex destined to occupy an area of around 300.000 sqm, in Arese and Lainate Municipalities, in the province of Milan, where Alfa Romeo car’s factory and testing tracks were once located.

The development agreement also anticipates a future expansion and the addition of new elements. The complex, with 92.000 sqm gla and built in a single phase, will host a Iper superstore, as well as over 200 shops, cafés, 25 restaurants, facilities for sport, health and cultural activities; this has the potential to provide 1.000 jobs. The area is characterized by a high population density (3.000 inhabitants per sq km) and is a strategic location which aims to attract flows of visitors coming from Malpensa International Airport, Switzerland and the Lombardy Lakes, with a total of 13 million likely potential visitors.

The site of the complex, close to the road and motorway network, should allow easy access from all directions. Travel times have yet to be firmly calculated, and will depend on traffic density during busy parts of the day.

Once works are completed, the works area will host small buildings aimed at handicraft and service activities covering about 15.000 sqm.

The project will include two multi-storey structures located at both sides of the main building, designated for public parking; the plan is to install 10.000 sqm of photovoltaic panels.

Hospitality and vitality characterize the gallery, whereas spaces inside the centre open and communicate with squares, streets, arches and gardens that overlook the exterior.

The operating contracts, both for the retail stores and for the restaurant and bar businesses, will have a duration of 5 years rental, while those for the other units will be for 6 years.

The centre opening time will be non-stop, from 9am to 10pm, everyday all year around.

Among the brands that will feature, some are new to the Italian market, such as Primark –an Irish brand of low-cost clothing which also sells home furnishing, beauty products and confectionery- that will occupy about 7.000 sqm. They are joined by Zara, Bershka, Pull&Bear, Stradivarius, Oysho, Dutti, Mango, Kiabi. Arese Shopping Centre will also see a collaboration between Finiper and Conad in the non-food field.

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Largo Consumo

Largo Consumo is a 40 years old monthly indipendent magazine, leader in describing the economic and marketing relations among producing industry, distribution channels and related services. Largo Consumo holds the leadership for number of certified readers according to the CSST (Certification of Specialised Publishing industry, in italian Certificazione Editoria Spcializzata e Tecnica), it is not a free press and its web site , thanks to more than 1 million PDF files read per month, is probably the most looked up in Italy for the economy and marketing of consumer goods. Largo Consumo provides a documented overlook on the intersectoral competition coming from related markets: Food, Non food Grocery, Clothing, Shoes and Leather goods, Durable goods.

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