Retailer of Week: CHICO’S

CHICO’s at MAPIC 2014

CHICO’s, an American clothing & accessories brand, exists since 1983 (for over 30 years). It was founded on Sanibel Island (Florida, USA). Today its headquarters are situated in Fort Myers, FL, US. The company counts over 16,000 employees and operates about 1,084 outlet stores in USA, the US Virgin Islands, Canada and Puerto Rico.

According to the brand’s statement, their products are “exclusively designed, private branded clothing for women featuring a combination of great style with on-trend, expressive and one-of-a-kind designs that are figure-flattering, unique, relaxed, and fashionable”.

We can name a few CHICO’s collections, perfect for whatever your taste is: CHICO’s SO Slimming, The Zenergy, wrinkle-free Travellers collection, The Black Label and Casualwear.

“For 30 years, we’ve helped millions of women look as great as they feel. Our chic designs, limited-edition jackets, statement accessories, and wrinkle-free Travelers collection have built quite a following — but we hear it’s our combination of great style, one-of-a-kind details, head-to-toe looks, and warm personal service that has captured the hearts of women everywhere.”

CHICO’s will be at MAPIC this fall in order to explore European markets and showcase their brands to potential partners. We’re looking forward to meeting them at the show which, as you know, will take place on 19 – 21 November in Cannes.

CHICO's

 

Would you like to attend MAPIC and boost your business? Click here to register and participate as a visitor or exhibitor.

Click here to see the MAPIC 2014 Conference & Events Programme.

Top image credit: Masson


About Author

James Martin

As Head of Social Media for Reed MIDEM, James Martin oversees social strategy and deployment for MIPIM and MAPIC shows, as well as MIPTV/MIPCOM (TV industry) and Midem (music industry). He is based in Reed MIDEM's Paris office.

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